Fail rates and the keys to success
Do we make New Year’s resolutions just to ignore them? Are they merely promises doomed to fail? In this feature, we ask whether, statistically speaking, these resolutions work and what increases the chances of success.
New Year’s resolutions are an ancient tradition that continues to this day.
The Babylonians started each year with pledges to pay debts and return borrowed items.
The Romans began their year by promising the two-faced god, Janus, that they would behave better.
In modern societies, many people still promise to make changes as the new year dawns; this desire, in many cases, is fueled by the excesses of the holiday period.
Most commonly, it would seem, New Year’s resolutions revolve around weight loss, quitting smoking, reducing drinking, and exercising more.
Although resolutions are popular, they are not always successful. In this article, we will dissect the evidence and answer the question: Should we bother making New Year’s resolutions in 2022?
A 1989 study tracked 200 people living in Pennsylvania as they attempted to make changes based on New Year’s resolutions.
On average, the participants made 1.8 resolutions — most commonly, to stop smoking or lose weight. Less frequently, people pledged to improve relationships, and a surprisingly low 2.5% were hoping to control their drinking habits.
An impressive 77% managed to hold to their pledges for 1 week, but the success rate dropped to 19% over 2 years. Although that is a substantial dropout rate, it means that 1 in 5 of those participants achieved their goal.
Of the 77% successful resolvers, more than half slipped at least once, and, on average, people slipped 14 times across the 2 years.
A study in the Journal of Consulting and Clinical Psychology in 1988 followed the efforts of 153 New Year’s resolvers who were determined to quit smoking.
At 1 month, 77% of the participants had managed at least one 24-hour period of abstinence. Overall, though, the results seemed a little disappointing, with the authors writing,
“Only 13% of the sample was abstinent at 1 year, and 19% reported abstinence at the 2-year follow-up.”
Another study, appearing in
Unsurprisingly, the researchers found that, during the holiday period, expenditure increased by 15%. Three-quarters of this increase went on less healthy items.
Also, as expected, when January rolled around, the sale of healthy items shot up by 29.4%.
However, the sale of less healthy items did not drop in tandem with this health drive — people were buying more nutritious items but still purchasing the same amount of unhealthy food.
Overall, the number of calories they purchased in the New Year was higher than during the holiday period. The authors conclude,
“Despite resolutions to eat more healthfully after New Year’s, consumers may adjust to a new ‘status quo’ of increased less-healthy food purchasing during the holidays, and dubiously fulfill their New Year’s resolutions by spending more on healthy foods.”
The authors believe that the key to successful resolutions is to focus on replacing unhealthy items with healthy ones, rather than buying both.
That is sound advice but not necessarily easy to implement.
In 2009, GlaxoSmithKline released Orlistat, which it hailed as “the first clinically proven over-the-counter weight loss aid” in Europe.
As part of its marketing push, the company also conducted an internet survey about weight loss that included questions about New Year’s resolutions.
Although the survey was not meant to be a scientific study, it generated a substantial pool of data, with 12,410 females from six European countries responding.
A group of researchers took advantage of this dataset and published an analysis in the journal
They found that around half of the participants had made a weight loss New Year’s resolution in the past 2 years.
However, of those with a BMI of 30 or above — which doctors class as overweight or obesity — only 9% reported some success.
In the group with overweight, three-quarters of the female respondents said that their primary reason for not losing weight was that it took too long to see results. Around one-third of those who had obesity or overweight stated that they were not successful due to a lack of confidence.
In the Pennsylvania study mentioned above, the scientists found no link between success rate and the participants’ sex or age; similarly, the type of resolution did not influence how likely the participants were to succeed.
The researchers contacted the participants by telephone after 1 week, 1 month, 3 months, 6 months, and 2 years.
During these interviews, the researchers also asked the participants what techniques they used to help them keep their resolutions and how often they implemented each one.
They found that the most successful resolvers were applying stimulus control at all five checkpoints. Stimulus control is the act of keeping things around you that remind you why you chose the resolution.
For instance, someone who is quitting smoking might keep a picture of their young child nearby to remind them why they decided to stop.
At the 6-month and 2-year marks, successful resolvers were using self-liberation, or willpower, and reinforcement management — rewarding themselves for being successful.
Conversely, the individuals who did not keep their resolutions most commonly employed self-blame and wishful thinking.
The study we highlighted above that followed the fates of 153 people who smoked also looked at factors that made quitting more likely. The authors explain:
“The use of multiple strategies for cessation was associated with abstinence at the 2-year follow-up. A strong motivation to quit was found to be important for both initial success and long-term maintenance.”
Another paper took a different approach. Publishing their work in the Journal of Clinical Psychology, the authors set out to understand why some people succeeded where others did not.
To do this, they recruited two sets of participants: 159 New Year’s resolvers and 123 people who were interested in solving a problem at a later date. The researchers followed the participants for 6 months and charted their successes and unsuccessful outcomes.
In agreement with other studies, the most common reasons for New Year’s resolutions were losing weight, increasing exercise, and quitting smoking.
The authors found that the most successful resolvers used more willpower, stimulus control, reinforcement management, positive thinking, and avoidance strategies.
Conversely, those who were less successful tended to use more wishful thinking, blame and criticize themselves, and make light of the problem.
Some of the results above might cast a shadow across ambitions to make a change in 2022, but they shouldn’t.
The authors of the study above made some overarching conclusions that should boost the confidence of any New Year’s resolver,
“Resolvers reported higher rates of success than nonresolvers; at 6 months, 46% of the resolvers were continuously successful, compared [with] 4% of the nonresolvers.”
So, although the cards might be stacked against anyone who plans to make a New Year’s resolution, simply by making that resolution, you have boosted your odds of success.
According to these data, forming a New Year’s resolution increases your chances of generating change more than 10-fold.
The authors write, “Contrary to widespread public opinion, a considerable proportion of New Year resolvers do, in fact, succeed, at least in the short run.”
In conclusion, New Year’s resolutions do not work for everyone. But, as the saying goes, “You’ve got to be in it to win it.”
If you are considering making a resolution for 2022, according to the findings of these studies, the best approach is to keep things around you to remind you why you want to make those changes.
Also, reward yourself for successes and stay motivated. Throw a healthy dose of willpower into the seasonal mix, and you are likely to succeed. Good luck!